خریداران عموماً در مورد کالاها براساس ویژگیهای بیرونی (extrinsic cues) آنها قضاوت می کنند ، به ویژه هنگامیکه سنجش ویژگیهای ذاتی کالا مشکل باشد. به همین علت است که کشـور سـازنده کـالـا، (country of origin or coo) ، یکی از این ویژگیهای بیرونی محصول ، عموماً برای ارزیابی کالاهای خارجی مورد استفاده قرار میگیرد. اثرات کشور سازنده کالا در حوزه رفتار خرید مصرف کننده (consumer buying behavior)بطور گسترده...

abstract: country’s fiber optic network, as one of the most important communication infrastructures, is of high importance; therefore, ensuring security of the network and its data is essential. no remarkable research has been done on assessing security of the country’s fiber optic network. besides, according to an official statistics released by ertebatat zirsakht company, unwanted disconnec...

the purpose of the present study is to find out whether bilinguals of khuzestan-arab origin or monolinguals of iranian origin code-switch during learning or speaking english and which group is more susceptible to code-switch. to this end, the students of 24 classes from high schools and pre- university centers were screened out, and interviewed and their voices and code-switchings were recorded...

abstract nowadays, industries cannot play a crucial role in national and international competitions. the tourism industry is no exception. tourism industry development as the most important economic sector and income generation is one of the key challenges of economic development in the world. therefore, countries were successful that take advantage of the capabilities of tourism sector using ...

armenias geopolitics and its historical experience have had a determining impact on the character of its foreign policy .present-day armenia is a small, landlocked country with _11,620 square miles area armenias landlocked nature makes it dependent on the benevolence of its neighbors for access to the outside world a fact that gives it a sense of isolation and vulnerability. as it was indic...

abstract the balvard metamorphic assemblage (bma) crops out at the northeastern margin of the southeastern part of the sanandaj-sirjan zone (ssz) in contacting to the dehshir-baft ophiolitic mélange. this location prepared a special situation to resolve some of the complicated tectonic problems of this part of iran. petrology, micro-tectonics and satellite image investigation were carried out ...

the aim of this study has been to find answers for the following questions: 1. what is the effect of immediate correction on students pronunciation errors? 2. what would be the effect of teaching the more rgular patterns of english pronunciation? 3. is there any significant difference between the two methods of dealing with pronuciation errore, i. e., correction and the teaching of the regular ...

the present study has tried to accomplish an analysis of margaret atwood’s novels oryx and crake, and the year of the flood in the light of posthuman and cyborg theories. considering posthumanism as a critical reading of some notions of humanism focus of which in this thesis has been identity, new definitions for humanity and human identity are formed. haraway’s cyborg, as one possible new figu...

flow in natural river bends is a complex and turbulent phenomenon which affects the scour and sedimentations and causes an irregular bed topography on the bed. for the reason, the flow hydralics and the parameters which affect the flow to be studied and understand. in this study the effect of bed and wall roughness using the software fluent discussed in a sharp 90-degree flume bend with 40.3cm ...