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the present study is an experimental case study which investigates the impacts, if any, of skopos on syntactic features of the target text. two test groups each consisting of 10 ma students translated a set of sentences selected from advertising texts in the operative and informative mode. the resulting target texts were then statistically analyzed in terms of the number of words, phrases, si...
In Today’s quality- based competitive world, known as knowledge age, customer attraction is of ultimate importance. In respect to the slogan “customer is always right”, customer relation management is the core of an organizational strategy playing an important role in four aspects of customer identification, customer attraction, customer retaining, and customer satisfaction. Commercial organiza...
the following null hypothesis was proposed: h : there is no significant difference between the use of semantically or communicatively translates scientific texts. to test the null hypothesis, a number of procedures were taken first, two passages were selected form soyrcebooks of food and nutrition industry and gardening deciplines. each, in turn, was following by a number of comprehension quest...
. introduction if environmental hazards, including those with atmospheric origin and terrestrial origin cause economic and human life losses for human societies, they would be considered as disasters. terrestrial hazards, which mostly occur as catastrophic, may have economic and human life damages when they occur in a small scale but with high intensity. mass movements are among the most import...
Objectives: The National Conference of Information Technology Managers is conceivably the most significant of its nature in the country. Chief competitive advantage to comparable ones is its observant of products in IT as an alternative to papers. The purpose is a comprehensive design for the scientific evaluation of information technology products. Method: For the evaluation plan of the premiu...
There is closely interrelation between vegetation and environmental factors in a natural ecosystem. The aim of this study is applicability of analytical hierarchy process for this relationship. For this purpose was used logistic regression (that was done in it measurements of vegetation and environmental factors) as control method. First, study area was divided into 33 homogeneous units on slop...
desertification refers to land degradation phenomenon in arid, semi-arid and dry sub-humid areas, resulting from various factors including climate variation and human activities. for evaluation and mapping of desertification many research have been conducted leading to regional and local models. in this research, among different existing methods imdpa was selected and desertification intensity ...
this study attempted to explore if teaching english collocations through two different modes of awareness-raising and input flooding has any possible differential effect on immediate retention as well as retention in a delayed assessment. it also compared the possible differential effect of teaching english collocations implicitly and explicitly on actively using the items in writing. m...
the purpose of this study was to examine the status of supervision on departments’ heads at ferdowsi university of mashhad (fum) and realize some applied themes to provide a fit model for supervising departments’ heads in fum. the method was case study under a research category aimed for applied one. using purposive sampling, interviews were conducted with top fum managers, head departments, an...
the present study set out (a) to examine the categories of pedagogical knowledge related to the act of teaching of novice and experienced teachers as gleaned from their verbal report of what they were thinking about while teaching and (b) to compare the categories of pedagogical knowledge of novice and experienced teachers. the aim of comparing these two groups of teachers was to see whether di...
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