abstract this paper discusses several commonly used models for strategic marketing¹ including market environmental analysis methods (i.e. swot and pest analysis) and strategic marketing tools and techniques (i.e. boston matrix and shell directional policy matrix)and shows how these models may help a firm to achieve its strategic goals. at first, the main reason for doing this research is de...

چکیده تمام نما مقدمه: این تحقیق برای بررسی میزان خلاقیت و عناصر آن (انعطاف- سیالی- ابتکار و بسط) در کارشناسان فوق برنامه های تربیت بدنی دانشگاههای تهران صورت گرفته است. بطور کلی خلاقیت به معنای توانایی تولید اندیشه ها و ایده های جدید و ترکیب آنها با یکدیگر و بیشتر در جنبه های فکری نظری و به اصطلاح فعالیتهای ذهنی و طراحی قبل از عمل به کار می رود و دارای چهار عنصر به شرح زیر می باشد. 1- سیالی...

the present study aimed at exploring cognitions of iranian english teachers within the context of english for academic purposes (eap). to this end, the cognitions of two groups of eap teachers with respect to their pedagogical content knowledge (pck) and their sense of professional identity (pi) were probed. two language teachers and two content instructors who had at least five years of eap te...

the effect of the presence of perforations on he stresses of a plate is a problem which is of great interest in structural design and in the mathemattical theory of elasticity. among the many hole patterns that are likely to require consideration is the ring of equally spaced circular holes. the present worke investigates stress & strain analysis of a thin isotropic circular plate containing a ...

rested on sociocultural theory (sct), this study attempted to examine the effect of written corrective feedback (wcf) followed by producing written languaging on developing writing accuracy over new tasks. to this aim, two intact iranian efl classes at the low-intermediate level were randomly assigned to two experimental groups: direct (n = 25) and indirect (n = 25). both groups wrote on a numb...

Background: Spelling is characterized as a basic skill for the children’s writing literacy. A wide range of factors may contribute to the formation and/ or intensification of problems related to teaching writing competencies, so that spellings come with a serious challenge called “invented spelling”. It is also a major concern for teachers and parents of children with visual impairments. Theref...

The familial spastic paraplegia (FSP) is a heterogeneous group of motor neuron disorders characterized by slow progressive weakness and spasticity of lower limbs. The disorder can appear at any age, but it usually occurs in childhood or early adult life. The genetic pattern of this disease is mainly autosomal dominant trait, but occasionally as an autosomal recessive trait, and very rarely as...

a major concern in the last few years has been the fact that the cultural centers are keeping distance with what they have been established for and instead of reproducing the hegemony, they have turned into a place for resistance and reproduction of resistance against hegemony. because the cultural centers, as urban public spaces in the last two decades, have been the subject of ideological dis...