نتایج جستجو برای: market perceived value respectively
تعداد نتایج: 1607646 فیلتر نتایج به سال:
value creation as an essential concept of value-based marketing has not been studied in iran commercial banks with no native measuring scale. this study aimed at develops a native scale for measuring value creation and the measures index’s amount in iran commercial banks. accordingly as a result of theoretical and exploratory studies a comprehensive scale was developed which shows dimensions of...
these days, all department stores make an effort to provide their clients with valuable products in order to project the best image for them. as a result, clients’ comprehension risk will decrease and they will be more willing to repurchase. having a good image is really important for the department stores because it makes an impression on clients’ comprehension of both quality and risk. consid...
concerns about environmental issues have revealed the necessity of developing changes in the field of consumption and production. Introducing green products as a substitution to common products in the market, which harm to human health and environment and also enriching the culture of green consumption in the society and recognizing effective factors can be solutions for environmental prob...
Evaluation of the marketing mix of the biggest fish market in Iran from the point of view of the sellers was done by questionnaire in 2019. For data analysis, descriptive statistics and Friedman test were used. The results showed that, from the point of view of the sellers, customers prefer to buy consistently from a particular stand or place and their highest priority is salmon and Persian Gul...
This study is designed to measure the effect of a logotype on the perceived market value of consumer products among Vanderbilt undergraduates. An analysis of quantitative descriptive research from 291 Vanderbilt University undergraduate students shows that adding the logotype of a premium brand can increase the perceived value of a product compared to the unbranded version while adding a budget...
uncertainty in the financial market will be driven by underlying brownian motions, while the assets are assumed to be general stochastic processes adapted to the filtration of the brownian motions. the goal of this study is to calculate the accumulated wealth in order to optimize the expected terminal value using a suitable utility function. this thesis introduced the lim-wong’s benchmark fun...
understanding the antecedents and consequences of customer satisfaction in the mobile communications market is important. this study explores the effects of service quality, trust and perceived value on customer satisfaction, which, in turn, affects continuance intention of mobile services. service quality and customer satisfaction were measured by multiple dimensions. a research model was deve...
This paper combines survey data on homeowners’ stated perceptions with market transactions data to investigate how perceptions guide actual market behavior. The study shows that when a public amenity associated with housing is valued for its overall effect, this value captures a substantial amount of homeowners’ perceived values of its components. Even if the objective levels of the components ...
Dynamic ticket pricing (DTP), a new revenue management (RM) strategy in sport, has grown in popularity in response to the demand-based ticket resale market. Previous research has examined the relationship between the primary and secondary ticket market and determinants of price in a DTP environment. However, research has not focused on consumer perceptions of DTP or resale prices. The purpose o...
In today's highly competitive market, organizations are constantly seeking new ways to create specific value and competitive advantage. As a strategic and valuable source, sales force can be very effective in forming and creating specific value and improve customer loyalty through adding value and credit to the organization. Despite the impact and importance of this, the role sales force plays ...
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